Salesforce Marketing-Cloud-Account-Engagement-Specialist Questions Answers

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Salesforce Marketing-Cloud-Account-Engagement-Specialist Sample Questions

Question # 1

LenoxSoft has a yearly conference and is using a Pardot form on a computer tablet. What can a Pardot administrator enable the form in order to reset the form after each new submission?

A. Completion actions 
B. A URL redirect 
C. Kiosk/Data Entry Mg 
D. Bot protection via a honeypot 

Show Answer

Question # 2

A Marketing Cloud Account Engagement administrator wants to enable bot protection on their forms. Which two Account Engagement form settings would accomplish this? Choose 2 answers

A. Enable HTTPS 
B. reCaptcha 
C. Dependent Fields 
D. Honeypot Technique 

Show Answer

Question # 3

Where on a prospect record should an administrator look to help determine the reason a prospect is unmailable?

A. Lifecycle and Profile
B. Activities and Audits
C. Activities and Lifecycle
D. Profile and Audits

Show Answer

Question # 4

What causes a sync from Salesforce to Marketing Cloud Account Engagement?

A. Updating a formula field in Salesforce
B. Updating a field on a Contact record that does not have an email address
C. Opening a one to one email
D. Making field changes to a Lead or Contact record

Show Answer

Question # 5

What could cause standard sync actions from occurring?

A. A large sync queue
B. Connector is not verified or has become unverified
C. Salesforce API limit has been reached
D. All of the above

Show Answer

Question # 6

LenoxSoft's marketing team shares a list of company names of all external visitors on their website with the regional sales managers. The regional managers use this list for cold calling and for insight on whether any recent opportunities are active on their site.Which sequence of steps should the Marketing Cloud Account Engagement Administrator take to automate this process?Choose one answer

A. Enable Send daily prospect activity emails (for all prospects); Enable Page Actions to notify managers.
B. Enable Visitors Filters for a specific IP range; Enable Page Actions to notify managers. 
C. Enable Visitor Filters for a specific IP range; Enable Send daily visitor activity emails.
D. Enable Send daily visitor activity emails; Enable Send daily prospect activity emails (for my prospects).

Show Answer

Question # 7

What factors are involved with and determine email deliverability? (Choose 2)

A. Sender Policy Framework (SPF)
B. Domain Keys
C. Sender ID
D. Whitelist
E. CAN-SPAM

Show Answer

Question # 8

Form or Form Handler? I need data de-duplication in the CRM.

A. Form
B. Form Handler

Show Answer

Question # 9

What are the key technical items required to set up during implementation?

A. Tracking Code
B. Email Authentication
C. CNAME
D. IP Whitelisting
E. Using Custom Fonts

Show Answer

Question # 10

What should you do when multiple users are editing an email template at the same time?

A. Multiple users cannot edit the same email template at the same time
B. Always click Save and Exit or Save Draft and Exit to commit your changes and close your session before ' someone else edits it
C. Update the same draft at the same time since the system will recognize updates made by both users
D. Create two different drafts and merge them through the Email flow process to bring updates from both drafts into one

Show Answer

Question # 11

Users can be imported into Marketing Cloud Account Engagement

A. True
B. False

Show Answer

Question # 12

What is a good bounce rate?   

A.  Less than 5%   
B. More than 20%
C. Less than 10%
D. More than 10%

Show Answer

Question # 13

An Administrator wants to have a thank you email sent after the form on the “Request a Demo” landing page is submitted.Where can this be configured to ensure that every time the landing page is completed, the email is sent?

A. Configure an autoresponder email to send as a completion action when the ‘Request a Demo” landing page has been submitted.
B. Configure an automation rule to send the email when “Request a Demo” form has been successfully completed.
C. Configure a segmentation rule to send the email when “Request a Demo” landing page has been successfully completed.
D. Configure an autoresponder email to send as a completion action when the “Request a Demo” form has been submitted.

Show Answer

Question # 14

LenoxSofts marketing manager wants to keep email branding consistent. They want Marketing Cloud Account Engagement users to be able to select this email content when building out engagement studio programs, one-to-one emails, and autoresponders.How could this goal be achieved?

A. Create and publish an email template
B. Create an email template draft
C. Create an operational email
D. Create a list email draft

Show Answer

Question # 15

A client wants to submit data to Marketing Cloud Account Engagement as well as their own database. What do you recommend they use?

A. A third party tool
B. This is not possible
C. Marketing Cloud Account Engagement API
D. Data.com connector
E. Marketing Cloud Account Engagement form handlers

Show Answer

Salesforce Marketing-Cloud-Account-Engagement-Specialist Reviews